Georgie Clarke in

Georgie Clarke

Inquirer · DISC type cd
Employee Influence Analyst at DSMN8 - The Employee Influence Platform
📍 Dublin 20, County Dublin, Ireland

Georgie Clarke is an Employee Influence Analyst at DSMN8, where she analyzes data to help global brands like McKinsey & Company and Ford understand the power of their employees social influence. She specializes in making informed decisions about content strategy. Georgie studied English & American Literature at Goldsmiths, University of London.

Based on her academic background, Georgie likely has a keen interest in storytelling and communication. Her professional focus on content amplification and engagement suggests an appreciation for how compelling narratives can be effectively scaled through individual voices.

Georgie highlights that when measured properly, employee advocacy can achieve an average cost-per-click of under $1, demonstrating its significant cost-effectiveness compared to paid social media.

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Experience
15 Years
Current Role
Employee Influence Analyst
Location
Dublin 20, County Dublin, Ireland
Personality Overview

How Georgie shows up

ROI Conscious
Demanding
Upfront

They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Priorities

Topics Georgie cares about

Employee Influence
Her entire role is focused on analyzing and promoting how employees can amplify reach, boost engagement, and generate new business through social media.
Social Media Analytics
She frequently shares data-driven insights on post performance, comparing metrics like reach, clicks, and reactions across different content formats.
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Career

Work history

1-2022
Employee Influence Analyst
DSMN8 - The Employee Influence Platform
2018 - 2021
Senior Marketing Executive
Publicis Media
2016 - 2018
Marketing Executive
Publicis Media
2013 - 2016
Marketing Executive
Mindshare
2011 - 2013
Marketing Coordinator
MediaCom
In the press

Media appearances

Media appearances and press coverage
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Education
2011 - 2014
English & American Literature
Goldsmiths, University of London
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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