Gerald Bruce-Roberts in

Gerald Bruce-Roberts

Visionary · DISC type Ds
Group Head of Delivery at Staysure Group
📍 Bristol, England, United Kingdom

Gerald is a skilled leader specializing in launching and evolving commercially successful products in the motor, finance, and travel sectors. He has a hands-on approach to leadership and is described by colleagues as strategic, driven, and personable, with a focus on rapid delivery and optimization.

He is an award-winner for Marketing Effectiveness and was highly commended for Innovation in Marketing for a project involving personalized videos.

Read the full overview →
Experience
24 Years
Current Role
Group Head of Delivery
Job Level
Mid-senior
Location
Bristol, England, United Kingdom
Personality Overview

How Gerald shows up

Direct & Assertive
Goal-Oriented
Big Vision Person

They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Priorities

Topics Gerald cares about

Product Transformation
He leads the product transformation program at Staysure and previously delivered a new eCommerce platform to unlock significant proposition enhancements.
Customer-Centric Propositions
A core theme in his career, with roles focused on customer propositions and recommendations highlighting his "laser focus on customer needs".
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Career

Work history

3-2025
Group Head of Delivery
Staysure Group
11-2022 - 9-2025
Head of Product Propositions & Digital
First Rate Exchange Services
3-2019 - 11-2022
Head of Customer Propositions
RAC
1-2010 - 9-2018
Head of Customer Experience
Lloyds Banking Group
12-2008 - 1-2010
Senior Product Manager
Cheltenham & Gloucester
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
9-1991 - 6-1994
2:1
The University of Manchester
1984 - 1991
Education details unavailable
London Oratory
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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