Geriel Thornburg May in

Geriel Thornburg May

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Vice President of Strategy, Operations, Data; Head of Customer Experience at Pearson
📍 Chapel Hill, North Carolina, United States

Geriel Thornburg May is a revenue-focused executive specializing in customer-centric business transformation. With experience at Pearson, Lenovo, and Genworth Financial, she drives growth using data-informed, AI-enabled strategies. People describe her as an exceptional business and customer experience leader. She holds an MA from The University of North Carolina at Chapel Hill.

Outside of her corporate roles, Geriel appears to value community and cultural engagement. She actively shares and celebrates local events like the Raleigh Diwali, highlighting a focus on employee experience and fostering a positive, inclusive environment for her team and community.

Unique fact: Geriel has served as adjunct faculty at the University of North Carolina at Chapel Hill.

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Experience
14 Years
Current Role
Vice President of Strategy, Operations, Data; Head of Customer Experience
Job Level
Senior
Location
Chapel Hill, North Carolina, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Geriel cares about

Customer-Centric Growth
Her entire career, from Lenovo to Pearson, has focused on transforming companies to be customer-centric to drive revenue, growth, and retention.
AI-Enabled Change
Her professional summary emphasizes leading change that is "enabled by AI, " and she shares content on AI innovation in business.
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Career

Work history

Vice President of Strategy, Operations, Data; Head of Customer Experience
Pearson
3-2021
VP Consumer Engagement and Operations
Pearson
9-2017
Principal Consultant
ThornburgMay & Co
6-2018 - 11-2020
Worldwide Director of Customer Experience
Lenovo
10-2010 - 4-2017
Director, Customer Experience and Market Segmentation
Genworth Financial
In the press

Media appearances

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Education
1995 - 1997
MA
The University of North Carolina at Chapel Hill
1989 - 1993
BA
North Carolina State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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