Gerry Spoor in

Gerry Spoor

Go-getter · DISC type d
Chief Executive Officer at Vitruvi™ Software
📍 Austin, Texas, United States

Gerry Spoor is the Chief Executive Officer of Vitruvi Software, bringing over two decades of software leadership experience. He specializes in go-to-market strategy, sales growth, and ensuring customers achieve rapid time to value, a skill honed at firms like TalentReef and Coupa. Colleagues describe him as insightful, focused, and detail-oriented.

An alumnus of the University of Colorado Boulder, Gerry maintains a connection to his alma mater. Based on his long-standing ties to Colorado, its likely he is a fan of the local professional and collegiate sports teams and enjoys the active, outdoor lifestyle the region is known for.

Unique fact: He previously led a go-to-market transformation that was instrumental in a successful company acquisition valued at over $100 million.

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Experience
29 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
Austin, Texas, United States
Personality Overview

How Gerry shows up

Self-Confident
Challenger
Fast-Paced

They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value.

Priorities

Topics Gerry cares about

Fiber Infrastructure
He is actively engaged with customers and prospects in the telecom sector, attending events like Fiber Connect to support complex fiber construction projects.
Go-to-Market Strategy
He has a proven history of leading successful GTM transformations, including one that culminated in a $100M+ acquisition at a previous company.
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Career

Work history

8-2025
Chief Executive Officer
Vitruvi™ Software
4-2023 - 7-2024
VP Enterprise Solutions
Dozuki
1-2020 - 9-2022
SVP Go To Market/Sales Growth
TalentReef
7-2018 - 1-2020
Director - Enterprise Customer Value
Coupa Software
2-2014 - 1-2018
President, Co-Owner
Top Brass, LLC
In the press

Media appearances

Gerry Spoor - Chief Executive Officer at Vitruvi™ Software | The Org. Featured in The Org
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Education
9-1990 - 12-1994
Bachelor of Science - BS
University of Colorado Boulder
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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