Gilson C.

Critic
DISC Type : C

Diretor Executivo at Phonoway Soluções

São Paulo, São Paulo, Brazil

Overview

Gilson C. is the Executive Director at Phonoway Soluções, with a background in IT directorship and a degree in Information Systems Administration. He is focused on providing advanced, accessible technology solutions to enhance customer experience and build personalized communication journeys.

He places a high value on professional relationships, expressing gratitude for clients, partners, and collaborators. Gilson follows major enterprise technology companies and shows a keen interest in the achievements of business education institutions like FIA Business School.

He champions the concept of delivering cutting-edge technology at a fair price, making sophisticated tools accessible.

Personality Overview

Objective Thinker

Negotiator

ROI Driven

They prefer to analyze logically and value objective facts over emotions.  It is very likely that they will negotiate pricing or other important terms. They like to take decisions independently and do not seek others' support often.

Topics They Care About

AI in Customer Service
Promotes his company's Brik Omni platform, which integrates AI agents, WhatsApp, and human service to build personalized customer journeys without needing a programmer.
Interaction Analytics
Advocates for moving beyond NPS surveys by using tools like Brik Sense to analyze all customer interactions, yielding richer data for building loyalty.
Accessible Technology
Frequently emphasizes the importance of providing "tecnologia de ponta com preço justo, " or cutting-edge technology at a fair price.

Media Appearances

Gilson has no verified media appearances

Work History

1-2007
Diretor Executivo at Phonoway Soluções
Diretor de T.I at SPCOM SA
Field Technician at Siemens Enterprise Communications

Education

Education details unavailable from FIA Business School
1996 - 2001
Bacharelado em Administração de Sistemas de Informação from Centro Universitário Ibero-Americano

More Information

Social Presence :

Prographics :

Exp : 19 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Diretor Executivo at Phonoway Soluções
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Insights For Selling To Gilson

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Tell them what ROI they can expect

DONT's

  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gilson is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Gilson

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Gilson move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Gilson take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Gilson

Personality Compatibility


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