Gina L.

Enigma
DISC Type : DCI

Assistant Director, Marketing at National Board for Certification in Occupational Therapy (NBCOT)

Washington DC-Baltimore Area, United States

Overview

Gina has no verified overview

Personality Overview

Persuasive & Assertive

Challenger

Fast Follower

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Gina has no verified topics they care about

Media Appearances

Gina has no verified media appearances

Work History

1-2022
Assistant Director, Marketing at National Board for Certification in Occupational Therapy (NBCOT)
1-2020 - 1-2022
Marketing: additional duties from ASIP at Intersociety Council for Pathology Information
11-2016 - 1-2022
Marketing and Communication Manager at American Society for Investigative Pathology
3-2007 - 10-2016
Editorial Consultant at LSU Health Sciences Center New Orleans
4-2013 - 4-2016
Spotify Campus Influencer at Spotify

Education

1988 - 1994
BA from University of Louisiana at Lafayette
2003 - 2009
Master's Degree from University of New Orleans

More Information

Social Presence :

Prographics :

Exp : 18 Location : Washington DC-Baltimore Area, United States Job Level : Mid-senior Designation : Assistant Director, Marketing at National Board for Certification in Occupational Therapy (NBCOT)
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Insights For Selling To Gina

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments, understand the root of their concerns first
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gina is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Gina

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Gina move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Gina take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Gina

Personality Compatibility


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