Gina Sapién

Trailblazer
DISC Type : DI

Fractional Brand and Content Marketer at The Remote Marketer

Mexico

Overview

Gina is a B2B SaaS marketing strategist and remote career coach with an MBA from National Chengchi University. She has extensive experience with VC-backed startups in the EdTech and HRTech spaces. People who have worked with her describe her as a professional, knowledgeable, and experienced speaker with great clarity.

Originally from Mexico, Gina has been living in Taiwan since 2018. She is passionate about helping professionals build sustainable careers they love, drawing from her own diverse journey. She advocates for the effectiveness and discipline of remote workers, challenging common negative stereotypes.

She successfully pivoted through four different functions in her career: from Sales to Community, then Operations, and finally Marketing.

Personality Overview

Persuasive

Friendly But Fast

Achievement-Oriented

They prefer to ensure that they are in control of the situation.  A combination of speed and relationship gets the best response from them. They will bat for you if they come to believe in you.

Topics They Care About

Remote Work Advocacy
As the founder of The Remote Marketer, she actively champions remote work, sharing insights on its benefits and challenging common misconceptions through her social media posts.
Personal Branding
A core pillar of her coaching is helping tech marketers use personal branding and strategic networking to land remote roles and build sustainable careers.
Startup Marketing
She works as a fractional marketer for early-stage, VC-backed startups (including YC and Techstars alumni), helping them build their brand and content strategies from the ground up.

Media Appearances

Gina has no verified media appearances

Work History

3-2025
Fractional Brand and Content Marketer at The Remote Marketer
5-2024
Career Coach and Personal Branding Strategist at The Remote Marketer
9-2023 - 3-2025
Marketing Manager at Arc.dev
12-2021 - 8-2023
Growth Marketing Campaign Manager at Arc.dev
10-2021 - 1-2022
Operations Project Manager at Compose.ly

Education

9-2018 - 8-2020
Master of Business Administration - MBA from National Chengchi University
2010 - 2014
Bachelor of International Business from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 8 Location : Mexico Job Level : Junior Designation : Fractional Brand and Content Marketer at The Remote Marketer
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Insights For Selling To Gina

During A Call Or A Meeting

DO's

  • Display high self-confidence and expect them to have a strong personality.
  • Help them visualize the impact of their decision
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don't make any commitments that you might not be able to fulfill
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gina is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Gina

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Gina move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Gina take some risk or not?

  • If necessary, they will be ready to take risks.

You And Gina

Personality Compatibility


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