Giulio Capocaccia

Energizer
DISC Type : I

Board Member at Danieli & C. Officine Meccaniche S.p.A.

Italy

Overview

Giulio Capocaccia is a Board Member and Private Equity Advisor at Advent International, with a background as a corporate executive at ABB. He specializes in go-to-market strategy, sales effectiveness, and large-scale global initiatives in industrial automation, energy, and software. He holds an MBA from SDA Bocconi and a degree in Electronic Engineering from the University of Genoa.

Outside of his corporate and advisory roles, Giulio is passionate about combining market strategy with technology and productivity to create value. He has recently taken a keen interest in artificial intelligence, completing certifications in Large Language Models and Generative AI. He also believes in sharing his expertise with new entrepreneurs to foster their growth.

He has co-authored published academic papers on topics related to data fusion and sensor interpretation in the late 1980s.

Personality Overview

Big Picture Person

Imaginative

Enthusiastic

They are friendly, approachable and love to make new connections.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

PE Value Creation
As a PE Advisor for Advent International, he focuses on commercial transformation and sales-led growth opportunities in portfolio companies to increase valuations.
Go-to-Market Strategy
A core area of his expertise, highlighted in his professional summary and honed during his time leading global marketing and sales at ABB.
Industrial Automation
His extensive background is rooted in this sector from his multi-faceted leadership roles managing large P&L divisions at ABB.

Media Appearances

Giulio has no verified media appearances

Work History

11-2018 - 10-2021
Board Member at Danieli & C. Officine Meccaniche S.p.A.
1-2018
Private Equity Advisor at Advent International
1-2015 - 12-2017
Group Senior Vice President, Corporate Head of Marketing & Sales at ABB
1-2013 - 12-2016
Group Senior Vice President, Head of Division Marketing & Sales and Corporate Head of Food & Bev. at ABB
8-2011 - 12-2012
Division Manager, Discrete Automation and Motion, Mediterranean Region at ABB

Education

2023 - 2024
Education details unavailable from FT Board Director Programme
2023 - 2024
Education details unavailable from Nurole

More Information

Social Presence :

Prographics :

Exp : 13 Location : Italy Job Level : Middle Designation : Board Member at Danieli & C. Officine Meccaniche S.p.A.
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Insights For Selling To Giulio

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Giulio is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Giulio

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Giulio move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Giulio take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Giulio

Personality Compatibility


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