Gregoire B. in

Gregoire B.

Login to view DISC.
Vice President, Digital Product & Consumer Experience at Groupe ALDO
📍 Montreal, Quebec, Canada

Gregoire Baret is a digital transformation leader at Groupe ALDO with 20 years of expertise in strategy, commerce, and technology. He specializes in creating high-performing omnichannel solutions and human-centered, unified experiences for global brands. He holds a Master of Management Science from UVSQ Université de Versailles Saint-Quentin-en-Yvelines.

He is a guest lecturer at McGill Universitys Bensadoun School of Retail Management and has served as an advisor for their Retail GenAI Hackathon.

Read the full overview →
Experience
18 Years
Current Role
Vice President, Digital Product & Consumer Experience
Job Level
Senior
Location
Montreal, Quebec, Canada
Personality Overview

How Gregoire shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Gregoire cares about

eCommerce Transformation
Recently led the complex migration of three major ALDO Group brands to the Shopify platform, successfully launching them in under nine months to accelerate their unified commerce journey.
Unified Commerce
He focuses on engineering a seamless omnichannel consumer path, ensuring consistency and continuity from e-commerce to in-store experiences to boost loyalty and conversion.
+4 more topics Login to view topics
Career

Work history

9-2023
Vice President, Digital Product & Consumer Experience
Groupe ALDO
11-2020 - 9-2023
Vice President, Consumer Experience (CX)
Groupe ALDO
6-2015 - 11-2020
Senior Director, GM, Omnichannel
Groupe ALDO
8-2019
Guest Lecturer - McGill Bensadoon School of Retail Management
McGill University
4-2011 - 5-2015
Vice President - Strategy, UX & Experience Design
Nurun
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1996 - 1999
Maitrise de Sciences de Gestion
UVSQ Université de Versailles Saint-Quentin-en-Yvelines
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

RM
Ryan Mishler
State Senator
State of Indiana
 Susan L.
Susan L.
Senior Director, Product Operations
Alexander Wang LLC
 Steven Schaab
Steven Schaab
Sr. Director - Associate Product Management
AMERICAN EAGLE OUTFITTERS INC.
 Suja Chandrasekaran
Suja Chandrasekaran
Member Board of Directors
Jabil, ATOS, Endeavor.AI, American Eagle Outfitters, Brenntag, Cardinal Health, Agendia, Pando.AI
Unlock the full playbookSee exactly how to sell to Gregoire. Free, 10 seconds.