Guillaume Goudal
Login to view DISC.Guillaume is a results-driven marketing leader with a self-described "digital DNA, " currently serving as the Head of Media for LOréal France. His career is focused on delivering trackable commercial outcomes through cutting-edge strategies, with previous leadership roles at GroupM and Wavemaker. He holds a Bachelors degree from Université Bordeaux Montaigne.
He has a stated appreciation for international connections, particularly showing a fondness for French-Australian news and culture. Guillaume values deep, strategic thinking and believes in scheduling dedicated time for it, asserting that being busy in meetings doesnt equate to getting meaningful work done.
He is a vocal advocate for evolving marketing metrics, championing the importance of true "attention" over simple brand awareness in a cluttered media landscape.
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