Gustavo Cruz

Critic
DISC Type : C

Vice President - NA Sales at Everstream Analytics

Portland, Oregon Metropolitan Area, United States

Overview

Gustavo has no verified overview

Personality Overview

Negotiator

Critic

Information Seeker

They are quite likely to negotiate on pricing or other key terms.  They don’t appreciate bells and whistles unless backed by data. They enjoy working alone and do not rely on others very often.

Topics They Care About

Gustavo has no verified topics they care about

Media Appearances

Gustavo has no verified media appearances

Work History

8-2025
Vice President - NA Sales at Everstream Analytics
11-2024 - 8-2025
Vice President - Sales NA West at Everstream Analytics
10-2021 - 11-2024
Senior Account Executive at Everstream Analytics
11-2018 - 4-2022
Senior Sales Manager at Everstream Analytics
8-2016 - 10-2018
Sales Manager - Resilience360 at Everstream Analytics

Education

2014 - 2014
Executive International Program for Economics from Columbia University
2014 - 2016
Master of Business Administration (M.B.A.) from Anderson University (SC)

More Information

Social Presence :

Prographics :

Exp : 17 Location : Portland, Oregon Metropolitan Area, United States Job Level : Senior Designation : Vice President - NA Sales at Everstream Analytics
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Insights For Selling To Gustavo

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gustavo is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Gustavo

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Gustavo move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Gustavo take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Gustavo

Personality Compatibility


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