Guy Basnett

Energizer
DISC Type : I

Deputy Investigations Editor, Channel 4 News at ITN

Greater London, England, United Kingdom

Overview

Guy has no verified overview

Personality Overview

Imaginative

Full Of Energy

Big Picture Person

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Guy has no verified topics they care about

Media Appearances

Guy has no verified media appearances

Work History

6-2018
Deputy Investigations Editor, Channel 4 News at ITN
2-2015 - 6-2018
Investigative Journalist, Channel 4 News at ITN
4-2012 - 2-2014
Co-founder, Editor, Investigative Journalist, Data Journalist, Producer at OpenWorld News Ltd
2-2012 - 4-2012
Investment Writer, Bid Writer, Finance Writer at Industry Funds Management P/L
10-2010 - 9-2011
Deputy Features Editor at News UK

Education

1999 - 2002
Bachelor of Arts - BA from UCL

More Information

Social Presence :

Prographics :

Exp : 21 Location : Greater London, England, United Kingdom Job Level : N/A Designation : Deputy Investigations Editor, Channel 4 News at ITN
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Insights For Selling To Guy

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Guy is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Guy

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Guy move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Guy take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Guy

Personality Compatibility


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