Guy Zaniratto

Critic
DISC Type : C

Co-founder & CEO (Functional Lead: BD, Ecosystem & Integrations) at VoltFi

Londrina, Paraná, Brazil

Overview

Guy is the co-founder of VoltFi, where he leads business development, ecosystem growth, and protocol integrations. With over 20 years of experience in commercial strategy and leadership roles before entering Web3, he focuses on building Bitcoin-native derivatives infrastructure. He holds an MBA from Boston Universitys Questrom School of Business.

He thrives in early-stage environments, working directly with founders and developers to help projects integrate and ship faster. Guy is passionate about fostering connections between teams to drive ecosystem-wide growth, believing progress happens in the collaborative conversations that occur outside of formal roadmaps.

After a 20+ year career in traditional industries, including as a Managing Director for a food company, he pivoted to co-found a crypto protocol.

Personality Overview

Precise

Critic

ROI Driven

They like to do things independently and don’t look for support from others.  They choose to analyze logically and value facts to emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Bitcoin DeFi
He is building VoltFi, a Bitcoin-native derivatives protocol, to allow institutional funds to run BTC strategies on-chain without giving up custody.
Ecosystem Growth
His work focuses on protocol outreach and partnerships, believing that ecosystems expand when teams connect and collaborate, not just build in isolation.
Early-Stage Startups
He explicitly states that "Early-stage environments are where I thrive" and enjoys working hands-on with founders to help them grow and ship products.

Media Appearances

Guy has no verified media appearances

Work History

11-2024
Co-founder & CEO (Functional Lead: BD, Ecosystem & Integrations) at VoltFi
11-2023 - 1-2025
Alumni at Bitcoin Startup Lab
9-2002 - 11-2024
Managing Director at Centennial Alimentos
2-2000 - 8-2002
Hedge Fund Buy-side at Utor Investimentos
8-1999 - 12-1999
Intern at Bear Stearns & Co.

Education

2021 - 2023
Master of Business Administration - MBA from Questrom School of Business, Boston University
1999 - 1999
Professional Diploma in Business Administration from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 26 Location : Londrina, Paraná, Brazil Job Level : Leadership Designation : Co-founder & CEO (Functional Lead: BD, Ecosystem & Integrations) at VoltFi
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Insights For Selling To Guy

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Guy is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Guy

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Guy move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Guy take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Guy

Personality Compatibility


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