Guzmán Barquín Valiente

Observer
DISC Type : ic

CEO & Founder at Simple Studio®

Montevideo, Montevideo, Uruguay

Overview

Guzmán is the CEO and Founder of Simple Studio®, a digital design firm that partners with global startups. A graduate of Universidad ORT Uruguay in Graphic Design, he leverages his expertise in UX/UI and product strategy to help businesses expand and scale their operations effectively.

Outside of his primary work, Guzmán demonstrates a passion for projects with a social conscience. He takes pride in his studios collaboration with organizations like Worldcoo, valuing the opportunity to use design and technology to create a real, positive impact on charitable causes.

His studio developed an acclaimed 3D web experience for AYAX Uruguays 80th anniversary.

Personality Overview

Value Driven

Curious

Example Seeker

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Webflow Development
Frequently posts job openings for freelance Webflow developers in Argentina and Uruguay, indicating a strong focus on this platform for internal and client projects.
Design for Impact
He expresses pride in his studio's work with charitable organizations like Worldcoo, showing a clear interest in projects that deliver a real impact for social causes.
Studio Growth
He publicly celebrates the expansion of his team at Simple Studio®, showing that building a talented in-house team is a key priority for him.

Media Appearances

Guzmán has no verified media appearances

Work History

1-2025
CEO & Founder at Simple Studio®
1-2022
Founder & Design Director at Simple Studio®
3-2022 - 10-2022
Senior Product Designer at TRADE X
8-2021 - 2-2022
Lead Designer at CreatorKit.com - Video Editor for Social Media
3-2021 - 7-2021
Senior Product Designer at CreatorKit.com - Video Editor for Social Media

Education

2013 - 2018
Diseñador Gráfico from Universidad ORT Uruguay
2002 - 2007
Education details unavailable from Colegio Seminario

More Information

Social Presence :

Prographics :

Exp : 6 Location : Montevideo, Montevideo, Uruguay Job Level : Leadership Designation : CEO & Founder at Simple Studio®
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Insights For Selling To Guzmán

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Focus on immediate action-items rather than the larger goals
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Guzmán is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Guzmán

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Guzmán move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Guzmán take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Guzmán

Personality Compatibility


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