Gwen Gaiser

Trailblazer
DISC Type : DI

Project Manager, Strategic Initiatives at SAE International

Pittsburgh, Pennsylvania, United States

Overview

Gwen Gaiser is a Project Manager for Strategic Initiatives at SAE International, where she leverages her expertise in marketing, data analytics, and project management. A graduate of Penn State University, she has an extensive background in advertising operations. People who have worked with her often describe her as diligent, detail-minded, and solution-driven.


Having spent over two decades at The Chronicle of Higher Education in various advertising roles, she brings a wealth of experience in media and publishing.

Personality Overview

Friendly But Fast

Charismatic

Values Relationships

They respond better to a combination of speed and relationship.  They are charming and have the ability to align others behind their decisions. They are more likely to be open to unproven but exciting technologies.

Topics They Care About

Future of Mobility
Her role at SAE International involves vetting new product ideas to ensure the organization is central to the future of mobility.
Coordinated Marketing
Focuses on identifying opportunities for coordinated marketing development to elevate brand presence, strengthen industry outreach, and expand into new audiences.
Revenue Growth
Supports revenue growth in her current role and previously managed over $5M in annual revenue as a Director of Advertising Operations.

Media Appearances

Gwen has no verified media appearances

Work History

12-2021
Project Manager, Strategic Initiatives at SAE International
11-2018 - 11-2021
Administrative Coordinator at National Robotics Engineering Center
8-2018 - 11-2018
Office Assistant/Receptionist, Marketing & Communications at Carnegie Mellon University
9-2017
Director of Advertising Operations at The Chronicle of Higher Education
Advertising Production Manager at The Chronicle of Higher Education

Education

Bachelor of Arts from Penn State University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Pittsburgh, Pennsylvania, United States Job Level : Middle Designation : Project Manager, Strategic Initiatives at SAE International
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Insights For Selling To Gwen

During A Call Or A Meeting

DO's

  • Talk about yourself and some of your achievements at the start of the conversation
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Address your competition clearly and confidently

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gwen is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Gwen

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Gwen move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Gwen take some risk or not?

  • They can take risks if necessary.

You And Gwen

Personality Compatibility


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