Hannah Beasant in

Hannah Beasant

Login to view DISC.
Group Digital Optimisation Manager at Halfords
📍 Long Itchington, England, United Kingdom

Hannah is a customer-centric Digital Optimisation Manager at Halfords, specializing in Conversion Rate Optimisation, A/B testing, and UX. A graduate of De Montfort University, she has progressed through multiple digital roles within the company, empowering teams to deliver exceptional online experiences.

Her team at Halfords was shortlisted for Contentsquares "Client of the Year" award.

Read the full overview →
Experience
16 Years
Current Role
Group Digital Optimisation Manager
Job Level
Middle
Location
Long Itchington, England, United Kingdom
Personality Overview

How Hannah shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Hannah cares about

CRO & A/B Testing
Her core specialization involves leveraging A/B and MVT testing to improve conversion rates and enhance the digital customer experience.
Customer-Centric UX
Focuses on championing customer journeys and using a data-led approach to create optimal user experiences and promotional activity online.
+5 more topics Login to view topics
Career

Work history

8-2016
Group Digital Optimisation Manager
Halfords
3-2014 - 8-2016
Digital Promo & Events Manager
Halfords
8-2013 - 2-2014
Project Coordinator
Halfords
8-2011 - 7-2013
Assistant Digital Trading Manager
Halfords
6-2010 - 4-2011
Ecommerce Assistant Merchandiser
Speedo International Ltd
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2005 - 2008
BA Hons
De Montfort University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Halfords Employees

Explore more public profiles from related professionals.

Chloe Roberts
Chloe Roberts
Senior Propositions & Marketing Manager
Halfords
 Charlotte Lynch (West)
Charlotte Lynch (West)
Partnerships Manager
Halfords
RP
Ryan Pursey
Head of Group Contact Centre
Halfords

More profiles

Discover additional public profiles from our index.

Chaya Hoek
Chaya Hoek
Founding Sales Mentor
Tangent
 Alastair Lawrence
Alastair Lawrence
Head of Procurement
Halfords Commercial Fleet Services
 Tine Østergaard Hansen
Tine Østergaard Hansen
Senior Vice President, Corporate Communication & Public Affairs
Lundbeck
Unlock the full playbookSee exactly how to sell to Hannah. Free, 10 seconds.