Hanny Elsayed, CFA

Judge
DISC Type : Dc

Head of Sales, Morningstar Direct + Mid-Market Enterprise, Americas at Morningstar

Toronto, Ontario, Canada

Overview

Hanny is a sales leader with over 20 years of experience in finance, data, and technology. As Head of Sales for Morningstar Direct in the Americas, he specializes in FinTech solutions, SaaS, and strategic relationship management. He holds a CFA charter and an MBA from the Schulich School of Business.

Outside of his corporate role, Hanny is an active early-stage investor in B2B and SaaS technology companies that serve the financial services industry. He is an investor with York Angel Investors, where he provides guidance on go-to-market and sales strategy to portfolio companies, showing empathy for founders.

He has been described by colleagues as a strong strategic and analytical thinker with an open and engaging leadership style.

Personality Overview

Fast But Wary

Features Driven

Generally Skeptic

They are not focused on building rapport and relationships.  They like to be in a position where they can control the conversation and terms. They like to act fast and expect others to do the same.

Topics They Care About

Fintech Investing
He is an active early-stage B2B fintech investor with York Angel Investors and frequently posts about the fintech industry.
Sales Leadership
Leads the sales team for Morningstar Direct in the Americas and has over two decades of experience in sales leadership and business development.
Founder Mentorship
He advises his portfolio companies on go-to-market strategies and is recognized for his empathy and support for founders.

Media Appearances

Hanny has no verified media appearances

Work History

3-2023
Head of Sales, Morningstar Direct + Mid-Market Enterprise, Americas at Morningstar
4-2021 - 3-2023
Head of Morningstar Direct Sales, Americas at Morningstar
8-2018 - 7-2020
Advisory Board at Hockeystick
3-2018 - 10-2021
Private Investor at York Angel Investors
8-2013 - 4-2021
Vice President, Business Development and Manager, Morningstar Direct Sales Specialists (Canada) at Morningstar

Education

2010 - 2011
Master of Business Administration (M.B.A.) from Schulich School of Business - York University
2000 - 2004
Bachelor of Commerce from McMaster University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Toronto, Ontario, Canada Job Level : Mid-senior Designation : Head of Sales, Morningstar Direct + Mid-Market Enterprise, Americas at Morningstar
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Insights For Selling To Hanny

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Don't try too hard to forge relationships with them
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hanny is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Hanny

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Hanny move?

  • They can take decisions very fast if you manage to convince them.
  • Can Hanny take some risk or not?

  • The risks don’t matter much to them.

You And Hanny

Personality Compatibility


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