Hartmut Hahn in

Hartmut Hahn

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CEO & Co-Founder at Userlane
📍 Munich, Bavaria, Germany

Hartmut Hahn is the CEO and Co-Founder of Userlane, a digital adoption platform he founded to make software easier to use and help companies realize the full value of their technology investments. He is a digital strategist who previously worked in M&A and corporate strategy at Hubert Burda Media. He holds masters degrees from Copenhagen Business School and the University of Regensburg.

Hartmut is an entrepreneur and public speaker who frequently discusses the future of digital business models at conferences. He travels internationally to connect with business leaders and partners in places like Dubai, Barcelona, and New York, indicating a strong focus on building global relationships and driving digital transformation initiatives worldwide.

His company, Userlane, was named a Leader for Digital Adoption Platforms in Everest Groups European PEAK Matrix.

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Current Role
CEO & Co-Founder
Job Level
Leadership
Location
Munich, Bavaria, Germany
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Hartmut cares about

Digital Adoption
His company's core mission is to solve digital friction and help organizations improve the value realized from their software investments through better user adoption.
Agentic Assistance
He is actively collaborating with Microsoft to integrate Userlane's agentic assistance directly into tools like Microsoft Teams to enhance how AI Copilot assists users.
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Career

Work history

CEO & Co-Founder
Userlane
Business & Corporate Development
Hubert Burda Media
Senior Management Consultant
Mücke, Sturm & Company
Analyst
Accelate
In the press

Media appearances

Hartmut Hahn | Userlane | Extracting greater value and .... Featured in YouTube
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Education
Master's degree
Copenhagen Business School
Master's degree / Diploma
University of Regensburg
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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