Haydybe Beltrán Diaz in

Haydybe Beltrán Diaz

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Jefe Experiencia de Cliente at Cencosud S.A.
📍 Bogota, D.C., Capital District, Colombia

Haydybe Beltrán Diaz is a Customer Experience Head at Cencosud S. A. with over a decade of expertise in the financial, services, and retail sectors. An Industrial Engineer with a Masters in Digital Marketing and UX Analytics, she specializes in CX strategy, digital transformation, and Voice of the Customer (VoC) analytics.

Outside of work, she is a passionate runner and weightlifter who draws parallels between athletic discipline and business leadership. She recently completed a 16k mountain race, an experience she values for teaching resilience and strategic planning, and has spoken publicly about the connection between sports and professional life.

She was a speaker at the 10th International Congress on Customer Experience, discussing cultural transformation.

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Experience
17 Years
Current Role
Jefe Experiencia de Cliente
Location
Bogota, D.C., Capital District, Colombia
Personality Overview

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Priorities

Topics Haydybe cares about

CX Strategy
As Head of CX, she leads strategy, evaluates customer journeys, and implements VoC programs to enhance satisfaction and loyalty across all company formats.
Digital Transformation
Leads innovation and digital transformation initiatives, focusing on creating exceptional experiences at every customer interaction point.
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Career

Work history

3-2023
Jefe Experiencia de Cliente
Cencosud S.A.
3-2022 - 3-2023
Especialista en Diseño de Experiencia
emtelco
5-2021 - 3-2022
Senior Research Analyst
Ipsos Colombia
10-2018 - 10-2020
A. Ejecutivo monitoreo de Canales - Experiencia de cliente
Seguros Bolívar S.A.
9-2018 - 10-2018
Project Manager Analytic Colombia
IZO
In the press

Media appearances

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Education
5-2023 - 6-2024
Master Marketing Digital y Analítca UX
IEBS Business School
4-2022 - 8-2022
Diplomado Gerencia Experiencia de Cliente
Universidad de La Sabana
2015 - 2016
Especialista
Universidad ECCI
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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