Hayek is a fashion industry professional with experience in e-commerce, sales, and visual merchandising for brands like Silvia Tcherassi. She holds a Bachelors in Business Administration and a Masters in Fashion Marketing and Communication, and is proficient with platforms like Shopify.
With a background in performing arts and fashion modeling, she has a deep-seated passion for the creative aspects of the fashion world. This is complemented by her interest in leading industry publications like Vogue, reflecting a comprehensive engagement with fashion as both a business and an art form.
She uniquely combines a formal business education with hands-on experience in the performing arts.