Heidi Hillman in

Heidi Hillman

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Managing Partner at FranNet
📍 United States

Heidi Hillman is a multi-unit franchise owner and consultant with a background in corporate partnership strategy. An alumna of North Carolina State University, she leverages her experience to guide aspiring entrepreneurs at FranNet Carolinas while simultaneously scaling her own business, Splash and Dash, across the Charlotte area. Colleagues have described her as a successful and great recruiter.

Outside of her franchise operations, Heidi is a high-energy fitness instructor who enjoys contemporary dance music and Reality TV. A dog lover herself with a black labrador retriever, she is deeply involved in her local community. Her friends describe her as hilarious, supportive, and the glue that holds everyone together.

Unique Fact: Before entering the franchising world, Heidi co-founded and operated a successful boutique fitness studio in Charlotte.

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Experience
11 Years
Current Role
Managing Partner
Location
United States
Personality Overview

How Heidi shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Heidi cares about

Franchise Investment
As both a consultant for FranNet and a multi-unit franchisee, she has deep experience on both sides of the franchise acquisition and growth process.
Multi-Unit Expansion
She is currently executing a plan to open five Splash and Dash franchise locations throughout the Charlotte territory, demonstrating a focus on scaling a business.
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Career

Work history

2-2026
Managing Partner
FranNet
6-2023
Multi-Unit Franchise Owner
Splash and Dash Groomerie & Boutique
6-2015 - 7-2022
Director, Strategy & Corporate Partnerships
AASA, The School Superintendents Association
3-2014 - 6-2015
National Media Partnership Development Manager
American City Business Journals
In the press

Media appearances

Heidi Hillman | FranNet. Featured in FranNet (official website)
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Education
2005 - 2009
Bachelor's Degree
North Carolina State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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