Himani Bahuguna in

Himani Bahuguna

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Executive Vice President and Head Marketing, Jeevansathi.com at Info Edge India Ltd
📍 Gurgaon, Haryana, India

A seasoned marketing leader with over 14 years of experience, Himani Bahuguna has managed top FMCG brands like PepsiCo and Dettol. She now leads marketing for Jeevansathi. com, driving brand growth and strategy in the e-commerce sector. Himani holds an MBA from the Indian Institute of Management, Indore.

Recent campaigns under her leadership are known for being humorous, relatable, and innovative, often incorporating pop culture, social media trends, and new technologies like AI to engage with younger audiences. She focuses on creating fun, shareable content that builds brand affinity and sparks conversation.

She spearheaded a unique campaign using generative AI to create personalized wedding video invites from a celebrity for soon-to-be-wed couples.

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Experience
15 Years
Current Role
Executive Vice President and Head Marketing, Jeevansathi.com
Job Level
Leadership
Location
Gurgaon, Haryana, India
Personality Overview

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Priorities

Topics Himani cares about

Innovative Marketing
Leads campaigns using generative AI, celebrity collaborations, and humorous jingles on the Delhi metro to create engaging, culturally relevant content and brand experiences.
Brand Management
Has extensive experience managing brand strategy, P&L, and product innovation for major global brands like Dettol and PepsiCo, as well as e-commerce startups.
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Career

Work history

4-2021
Executive Vice President and Head Marketing, Jeevansathi.com
Info Edge India Ltd
10-2018 - 4-2021
SVP & Head - Marketing, Jeevansaathi.com
Info Edge India Ltd
5-2015 - 1-2017
Head of Brand Marketing
Limeroad.com
10-2010 - 9-2013
Marketing Manager, Dettol Hand Hygiene
Reckitt
12-2008 - 9-2010
Brand Manager
PepsiCo
In the press

Media appearances

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Education
Master of Business Administration - MBA
Indian Institute of Management, Indore
Education details unavailable
St. Joseph's Academy, Dehradun
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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