Himanshu Sitani

Inquirer
DISC Type : cd

Brand Manager at Nivia Sports

Jalandhar, Punjab, India

Overview

Himanshu is a strategic retail and sales leader with over 13 years of experience in Indias sportswear and active lifestyle sector, currently leading Category, Institutional Sales, and Modern Trade at Freewill Sports. He previously scaled category performance nationally at Decathlon. He holds a PGD from Symbiosis Centre For Management and Human Resource Development.

He has a passion for making quality sports products accessible and affordable. He enjoys exploring the country, having once dreamed of being a truck driver to see different places. He follows brands like Gap Inc. and adidas.

He significantly reduced the price of Decathlons first low-cost EVA Yoga Mat by over 60%, making it highly accessible.

Personality Overview

Judgemental

ROI Conscious

Demanding

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Retail Transformation
Delivered tailored retail transformation solutions and led discovery sessions to shape merchandising and supply chain initiatives at Simbus Technologies.
New Product Development
Leads new product introductions at Freewill Sports and previously launched Decathlon's first low-cost EVA Yoga Mat, significantly impacting market accessibility.
Institutional Sales
Manages institutional sales at Freewill Sports, building rapport with officials at CSD Head Office, URCs, Master Bhandars, and Subsidiary Bhandars.

Media Appearances

Himanshu has no verified media appearances

Work History

5-2024
Brand Manager at Nivia Sports
9-2022
National Sales Manager - CSD/KPKB at Freewill Sports Private Limited
10-2021 - 4-2022
Senior Business Consultant at Simbus Technologies Pvt. Ltd.
4-2021 - 3-2023
Brand Manager at House of Chikankari
6-2018 - 4-2021
Strategist at RepIndia

Education

2010 - 2011
PGD from Symbiosis Centre For Management and Human Resource Development
2006 - 2009
BBA from University Of Petroleum and Energy Studies
2014 - 2017
Education details unavailable from Delhi University
Education details unavailable from Delhi Public School - R. K. Puram

More Information

Social Presence :

Prographics :

Exp : 11 Location : Jalandhar, Punjab, India Job Level : Middle Designation : Brand Manager at Nivia Sports
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Insights For Selling To Himanshu

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Stress on the business value that your product offers
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Himanshu is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Himanshu

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Himanshu move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Himanshu take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Himanshu

Personality Compatibility


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