Howard B. Gefen

Galvanizer
DISC Type : Id

General Manager, Energy and Utilities Industry Business Unit - Amazon Web Services at Amazon

Greater Seattle Area, United States

Overview

Howard Gefen is the General Manager for AWSs Energy and Utilities Business Unit, focused on accelerating the energy transition through cloud technology. He is a business and technology leader with a track record of launching and scaling global technology ventures, including conceiving the Amazon Fuse business. His peers describe him as smart, tenacious, productive, and creative.

Public information focuses on Howards extensive professional career, including his MBA from Washington University in St. Louis. He has been involved with his alma mater, Connecticut College, and a 2012 report lists him as a donor to KEXP, a Seattle-based public radio station known for music.

He holds patents for systems and methods related to message-based purchasing and receiving task requests from unregistered devices, stemming from his work in mobile payments.

Personality Overview

Persuader

Trusting

Socially Adept

They are not against taking risks and can make tough decisions when required.
  They are more likely to accept new and exciting technologies. They are charming and can persuade others to support their decisions.

Topics They Care About

Energy Transition
Leads the AWS unit dedicated to this sector, frequently speaking on how cloud, data, and AI are essential for a sustainable energy future and meeting global demand.
AI in Energy
Discusses using custom AI models and machine learning to create new efficiencies, lower costs, and modernize infrastructure for energy and utility companies.
Digital Transformation
Emphasizes that a fundamental shift to digital operations, driven by cloud adoption, is necessary for innovation and managing the complexities of the modern energy grid.

Media Appearances

Howard has no verified media appearances

Work History

1-2021
General Manager, Energy and Utilities Industry Business Unit - Amazon Web Services at Amazon
5-2010 - 12-2020
Director and General Manager, Amazon Fuse and WW Mobile Business Development at Amazon
6-2007 - 4-2010
Director, External Payment Services at Amazon
6-2005 - 6-2007
Executive Vice President, Marketing and Business Development at Obopay, Inc.
6-2001 - 5-2005
Director, Business Development, Mobile Devices at Microsoft Corporation

Education

BA from Connecticut College
Master of Business Administration - MBA from Washington University in St. Louis - Olin Business School

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Seattle Area, United States Job Level : Senior Designation : General Manager, Energy and Utilities Industry Business Unit - Amazon Web Services at Amazon
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Insights For Selling To Howard B.

During A Call Or A Meeting

DO's

  • Talk about other customers and how they have derived value from your product
  • You might need to keep the conversation on track, they tend to slide off-topic
  • Focus on building a relationship, it can play a key role in their decision making

DONT's

  • Don’t be excessively objective, focus on building a story first
  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Do not come across as negative or non-supportive, work with them as a partner

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Howard B. is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Howard B.

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Howard B. move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Howard B. take some risk or not?

  • If necessary, they will be ready to take risks.

You And Howard B.

Personality Compatibility


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