Ian Tiffenberg

Commander
DISC Type : D

Head of Trading & Risk at Advantage Utilities Ltd.

Borehamwood, England, United Kingdom

Overview

Ian is the Head of Trading & Risk at Advantage Utilities, with extensive experience in energy trading, analytics, and forecasting. He is responsible for multi-million pound trade executions and mitigating portfolio risk. He holds a BSc in Manufacturing Management from The Manchester Metropolitan University and a Prince2 certification.

There is no publicly available information regarding Ians personal life or hobbies outside of his professional work in the energy sector. His focus appears to be on market analysis and risk management.

He once established a commercial energy brokering service from the ground up, designed to improve clients energy procurement processes.

Personality Overview

Risk-Taker

Impact-Driven

Decisive

They put a lot of effort into ensuring personal success.  They are less concerned about the product and more about its potential impact. They prefer to move quickly, and expect the same from others.

Topics They Care About

Energy Market Volatility
His commentary and social media posts consistently analyze how geopolitical events and global supply issues impact wholesale energy prices.
Trading Risk Mitigation
A core theme of his career is maximizing revenue while mitigating portfolio risk, including developing processes for position management and hedging.
Energy Procurement
He has a background in managing and procuring energy for large clients on flexible contracts and even started his own brokering service.

Media Appearances

Ian has no verified media appearances

Work History

6-2023
Head of Trading & Risk at Advantage Utilities Ltd.
5-2022 - 6-2023
Senior Consultant at Infosys Consulting
2-2022 - 5-2022
European Market Owner (New Data Requests) at Enverus
11-2020 - 2-2022
Head of Energy Trading at Colorado Energy
1-2019 - 11-2020
Trading & Risk Manager at LSI Energy

Education

1993 - 1997
BSc from The Manchester Metropolitan University
BSc Manufacturing Management from The Manchester Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 25 Location : Borehamwood, England, United Kingdom Job Level : Mid-senior Designation : Head of Trading & Risk at Advantage Utilities Ltd.
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Insights For Selling To Ian

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Be respectful but crisp
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Do not spend too much time focusing on product tech or features
  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ian is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ian

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Ian move?

  • If convinced, they can reach decisions quite fast.
  • Can Ian take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Ian

Personality Compatibility


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