Ilona Pietrzak

Inquirer
DISC Type : dc

Founder & Trainer at heyra

Gdansk Metropolitan Area, Poland

Overview

Ilona Pietrzak is the founder of heyra and a brain-based learning expert with a background in medical sciences and Agile methodologies. She designs interactive workshops rooted in neuroscience. People who attend her sessions describe them as engaging, practical, life-changing, and thoughtfully structured, appreciating her ability to make complex concepts relatable.

Ilona is deeply passionate about how the brain works, calling herself a "neuro-freak" and promoting events like Brain Week. She is an active international speaker, recently traveling for engagements in places like Phuket and Helsinki. Her work and personal interests appear to be closely intertwined around the theme of neuroscience.

Unique fact: Ilona is the only certified "Training from the BACK of the Room! " (TBR) trainer in Poland.

Personality Overview

Hard To Convince

Judgemental

Demanding

They don’t always try to control the conversation but neither do they like yielding it fully.  They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Brain-Based Training
As the only certified TBR trainer in Poland, she bases her entire training philosophy on making learning experiences interactive and aligned with neuroscience principles.
Neuroscience in Agile
She combines her background as a Scrum Master with neurodidactics to make Agile meetings and Scrum events more effective and engaging for participants.
Interactive Facilitation
Her core mission is designing and leading workshops that turn passive listeners into active participants, moving beyond traditional, slide-based training methods.

Media Appearances

About Me - heyra (Profile of Ilona Pietrzak, Founder & Trainer). Featured in heyra.pl

See Now

Work History

10-2023
Founder & Trainer at heyra
11-2024
Scrum Master at Nordea
3-2022 - 11-2023
Scrum Master at The Stepstone Group Polska
10-2020 - 3-2022
Scrum Master at Staples Solutions
3-2020 - 1-2021
Project Manager at Medicover

Education

10-2025 - 6-2026
Trener zdolności poznawczych from Uniwersytet SWPS
3-2024 - 2-2025
Postgraduate Degree from Uniwersytet WSB Merito Toruń

More Information

Social Presence :

Prographics :

Exp : 9 Location : Gdansk Metropolitan Area, Poland Job Level : Leadership Designation : Founder & Trainer at heyra
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Insights For Selling To Ilona

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Get to the point quickly instead of spending too much time on pleasantries
  • Stress on the business value that your product offers

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ilona is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Ilona

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Ilona move?

  • Their decision making speed is somewhere in the middle.
  • Can Ilona take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Ilona

Personality Compatibility


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