Iona Laycock

Doer
DISC Type : ds

Global e-Commerce Account Director at Air Business Limited

Hatfield, England, United Kingdom

Overview

Iona is a Global e-Commerce Account Director at Air Business Limited, helping retailers expand internationally with robust cross-border delivery solutions. She has deep expertise in logistics, including IOSS, DDP, and DDU postal services. Colleagues and clients describe her as professional, knowledgeable, tenacious, and creative in developing solutions for business growth.

Outside of work, Iona is a proud supporter of her Scottish heritage, attending events focused on the growth of Scottish businesses and passionately following the national sports squad. She appears to travel frequently for professional networking opportunities, including trips back to Scotland.

Interesting fact: After a trip, she humorously noted that her high heels were going "back in storage for another year" in favor of trainers.

Personality Overview

Risk-Accepting

Long-term Focused

Fast-paced

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Global eCommerce
Her career is focused on providing international eCommerce delivery solutions, helping retailers grow their global reach by navigating complex cross-border logistics.
International Expansion
She actively engages with businesses on their plans for international growth and has a keen interest in seeing companies achieve "Global domination".
Scottish Business
Attends Scottish Chambers of Commerce events and shows a clear passion for the international expansion and success of businesses from Scotland.

Media Appearances

Iona has no verified media appearances

Work History

10-2025
Global e-Commerce Account Director at Air Business Limited
1-2025 - 9-2025
Business Development Manager at Spring Global Delivery Solutions UK
3-2024 - 1-2025
Strategic Account Manager at Huboo
9-2022 - 3-2024
Strategic Account Manager - UK & Ireland at SEKO Logistics
7-2019 - 5-2022
International Business Development Manager at Landmark Global

Education

Iona has no verified education history

More Information

Social Presence :

Prographics :

Exp : 5 Location : Hatfield, England, United Kingdom Job Level : Mid-senior Designation : Global e-Commerce Account Director at Air Business Limited
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Insights For Selling To Iona

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Iona is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Iona

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Iona move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Iona take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Iona

Personality Compatibility


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