Irena Zadonsky

Inquirer
DISC Type : cd

Director, Data and Analytics Architecture at Amtrak

Arlington, Virginia, United States

Overview

Irena Zadonsky is a strategic leader with over 20 years of experience designing digital transformation initiatives in the public health and financial sectors. Educated at Belarusian State University of Informatics and Radioelectronics, she is an expert in data and analytics strategy. People who have worked with her describe her as a "thought leader. "

She is a frequent speaker at industry conferences on topics ranging from AI implementation to data governance. Her professional interests are complemented by a focus on ethical leadership, and she has publicly expressed admiration for leaders who demonstrate integrity during chaotic times.

Irena holds a certification in brain-based coaching from the NeuroLeadership Institute and developed an award-winning maturity assessment framework while at Deloitte.

Personality Overview

Demanding

Hard To Convince

ROI Conscious

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Topics They Care About

Data Governance
She established the data governance program at the Federal Reserve Board and frequently speaks on the topic, emphasizing its relevance for AI.
AI Business Strategy
Holds a certification in Artificial Intelligence Implications for Business Strategy from MIT Sloan and speaks at events focused on AI in the public sector.
Decision Intelligence
This is her stated professional headline and a core area of her expertise and certifications, focusing on data-driven decision making.

Media Appearances

Irena has no verified media appearances

Work History

10-2022
Director, Data and Analytics Architecture at Amtrak
9-2014 - 9-2022
Data Strategy and Policy Chief at Federal Reserve Board
5-2010 - 9-2014
Information Management Strategic Advisory at Deloitte
1-2006 - 5-2010
Senior Advisor, Independent Consultant at United States Department of Defense
2004 - 1-2006
Consultant at BearingPoint

Education

Bachelor’s Degree from Belarusian State University of Informatics and Radioelectronics
Graduate Coursework from International Academy of Broadcasting, Montreux Switzerland

More Information

Social Presence :

Prographics :

Exp : 22 Location : Arlington, Virginia, United States Job Level : Mid-senior Designation : Director, Data and Analytics Architecture at Amtrak
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Insights For Selling To Irena

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Be crisp while making the pitch
  • Refer to testimonials from others in similar positions

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Irena is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Irena

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Irena move?

  • Their decision making speed is somewhere in the middle.
  • Can Irena take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Irena

Personality Compatibility


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