Irene Daley

Energizer
DISC Type : I

Vice President Marketing at Canadian Tire Corporation

Toronto, Ontario, Canada

Overview

Irene has no verified overview

Personality Overview

Enthusiastic

Believer

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are friendly, approachable and love to make new connections. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Irene has no verified topics they care about

Media Appearances

Irene has no verified media appearances

Work History

3-2022
Vice President Marketing at Canadian Tire Corporation
7-2016 - 3-2022
Associate Vice President, Strategic Marketing at Canadian Tire Corporation
11-2013 - 8-2015
Marketing Director | Portfolio, CRM and Culinary at The Kraft Heinz Company
7-2012 - 10-2013
Marketing Director | CRM and Culinary at The Kraft Heinz Company
8-2010 - 6-2012
Senior Manager Corporate Strategy at The Kraft Heinz Company

Education

1995 - 1998
Bachelor of Commerce (B.Com.) from Queen's University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Vice President Marketing at Canadian Tire Corporation
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Insights For Selling To Irene

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Avoid cutting into their flow
  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Irene is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Irene

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Irene move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Irene take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Irene

Personality Compatibility


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