Irene Petlacalco Barrios

Critic
DISC Type : C

Business Analytics Director at Stori

Mexico City Metropolitan Area

Overview

Irene has no verified overview

Personality Overview

Critic

Objective Thinker

Precise

Unless the value is proven by data, they are unlikely to value fancy features.  They like to do things independently and don’t look for support from others. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Irene has no verified topics they care about

Media Appearances

Irene has no verified media appearances

Work History

1-2026
Business Analytics Director at Stori
1-2025 - 1-2026
Head of Fraud - Mexico Bank at Revolut
7-2023 - 1-2025
Global Head of Trasactional Fraud at Nubank
2-2023 - 7-2023
Head of Fraud - Nu Mexico at Nubank
7-2022 - 1-2025
Data Science Manager at Nubank

Education

2011 - 2015
Actuarial Science from Universidad Nacional Autónoma de México
2014 - 2015
International Semester in Actuarial Science from University of Vienna

More Information

Social Presence :

Prographics :

Exp : N/A Location : Mexico City Metropolitan Area Job Level : N/A Designation : Business Analytics Director at Stori
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Insights For Selling To Irene

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try too hard to build a relationship with them
  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Irene is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Irene

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Irene move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Irene take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Irene

Personality Compatibility


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