Isha Gupta
Login to view DISC.Isha is a Product Marketing and Growth Manager at Humantic AI who specializes in turning data into actionable strategy. A graduate of UCLs MSc Business Analytics program, she is passionate about identifying market trends and building data models to drive decisions. People who have worked with her describe her as data-driven, innovative, and highly enthusiastic.
Outside of her professional role, Isha demonstrates a keen interest in deconstructing the marketing strategies of major consumer brands. Her analyses show a fascination with brand storytelling, consumer psychology, and the creative tactics companies use to capture market attention, which she actively explores and writes about.
She recently analyzed how Milka sold 10 million chocolate bars with a piece missing as a clever product marketing tactic.
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