Iván Estuardo Herrera Leal in

Iván Estuardo Herrera Leal

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Coach Comercial y Asesor de Negocios/CEO & Founder at IHL Consulting
📍 Guatemala, Guatemala, Guatemala

Iván Estuardo Herrera Leal is a senior pharmaceutical executive with over 29 years of experience driving commercial growth for leaders like Janssen and Baxter in Central America. A strategic motivator, he now leverages his expertise as a CEO, consultant, and business school professor, holding a Masters in Marketing.

Outside of his direct commercial roles, Iván is deeply passionate about education and mentorship. He dedicates significant time to developing future business leaders as a professor at several institutions, including the National Business School and Panamerican Business School, teaching a range of marketing and leadership courses.

Unique fact: He was awarded “Best Manager” for a business unit in Latin America during his time at Baxter International.

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Experience
13 Years
Current Role
Coach Comercial y Asesor de Negocios/CEO & Founder
Job Level
Leadership
Location
Guatemala, Guatemala, Guatemala
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Iván cares about

Pharma Market Access
He has extensive experience designing and executing market access strategies, including basic list inclusions and open contracts, across Central America and the Caribbean.
Commercial Strategy
His recent work involves advising pharmaceutical companies on how to accelerate their commercial strategy for specialized therapies by focusing on strategic clarity over content volume.
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Career

Work history

6-2014
Coach Comercial y Asesor de Negocios/CEO & Founder
IHL Consulting
6-2012
Catedrático
National Business School
6-2019 - 6-2025
Catedrático
Panamerican Business School
2-2019 - 5-2024
Asesor de Dirección de la Unidad de Fortalecimiento Municipal de INFOM
Instituto de Fomento Municipal (INFOM)
10-2012 - 12-2017
Professor
GAIA ESCUELA DE NEGOCIOS
In the press

Media appearances

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Education
2007 - 2008
Master of Marketing
ESI School of Management
11-2021 - 10-2022
Customer Experience Design & Management
XCustomer 360 - CX
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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