Jacob J.

Evaluator
DISC Type : CSD

Senior Manager at World Federation of Overseas Korean Traders Associations

London, England, United Kingdom

Overview

Jacob is a UK-Korea market entry expert with 13 years of experience at the Korea Trade & Investment Agency (KOTRA). As a Senior Manager at DOHE, he assists South Korean companies in entering the UK market and advises British firms on exporting to South Korea. He graduated from Kings College London.

He is deeply involved in the UK-Korea business community as a board member of the World Federation of Overseas Korean Traders Associations and a member of the London Chamber of Commerce. He combines his professional expertise with cultural trends, acting as a K-pop business advisor in London.

Unique fact: Jacob serves as a business advisor for the K-pop industry in London, supporting the genres commercial growth.

Personality Overview

Quality Focused

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

UK-Korea Trade
His career is dedicated to facilitating trade between the two nations, drawing from 13 years of experience at KOTRA and his current consulting roles.
Startup Market Entry
He specializes in helping startups with product-market fit (PMF) verification and developing marketing strategies for successful UK market entry.
EdTech Innovation
Actively promotes Korean AI EdTech companies by organizing and participating in industry events such as the Korea Edtech Showcase at Bett 2026.

Media Appearances

Jacob has no verified media appearances

Work History

1-2026
Senior Manager at World Federation of Overseas Korean Traders Associations
11-2025
Senior Manager at DOHE
2-2025
Director at CREATUS WORLDWIDE LTD
5-2012 - 1-2025
Business & Trade specialist (UK-S.Korea) at KOTRA
2-2012 - 4-2012
Consultant at Transparency International UK

Education

Cultural and Creative Industries from King's College London

More Information

Social Presence :

Prographics :

Exp : 14 Location : London, England, United Kingdom Job Level : Middle Designation : Senior Manager at World Federation of Overseas Korean Traders Associations
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Insights For Selling To Jacob

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jacob is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Jacob

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Jacob move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Jacob take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Jacob

Personality Compatibility


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