Jacob Vanner

Go-getter
DISC Type : d

New Business Manager (UK) at FYI

Clapham, England, United Kingdom

Overview

Jacob is a New Business Manager at FYI, leveraging his background as a Chartered Accountant to deliver automated document management solutions to accounting firms. A University of Canterbury graduate, he transitioned from finance roles at Condé Nast and Live Nation to the SaaS industry, focusing on solving business problems with technology.

Originally from New Zealand, Jacob now resides in London. He leads an active lifestyle outside of his remote work environment, dedicating his time to playing cricket and squash, and training in boxing. He enjoys the challenge of both sports and business.

After five years as a Chartered Accountant, he pivoted his career to the technology and SaaS sector.

Personality Overview

Vision Oriented

Self-Confident

Fast-Paced

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Accountancy Automation
His current role at FYI is dedicated to helping accounting practices automate processes, cut administration time, and transform their operations using software.
Making Tax Digital
He actively posts about the challenges and opportunities of the UK's Making Tax Digital (MTD) initiative, a key concern for his client base.
SaaS Solutions
He made a deliberate career change to work in the SaaS industry, showing a passion for how software can solve complex business problems for accountants.

Media Appearances

Jacob has no verified media appearances

Work History

10-2021
New Business Manager (UK) at FYI
3-2021 - 10-2021
Finance Business Partner at Condé Nast Britain
12-2020 - 3-2021
Financial Accountant at Live Nation Entertainment
3-2017 - 11-2020
Chartered Accountant at Nexia New Zealand
10-2015 - 2-2017
Despatch/Drive Thru Team Member at Placemakers

Education

2018 - 2020
Diploma of Chartered Accounting from Chartered Accountants Australia and New Zealand
2014 - 2016
Bachelor’s Degree from University of Canterbury

More Information

Social Presence :

Prographics :

Exp : 9 Location : Clapham, England, United Kingdom Job Level : Middle Designation : New Business Manager (UK) at FYI
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Insights For Selling To Jacob

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jacob is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Jacob

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jacob move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Jacob take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Jacob

Personality Compatibility


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