Jacqueline Macera

Enthusiast
DISC Type : i

Director, Marketing at CDW Canada

Canada

Overview

Jacqueline has no verified overview

Personality Overview

Story Driven

Amiable & Agreeable

Optimistic

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Jacqueline has no verified topics they care about

Media Appearances

Jacqueline has no verified media appearances

Work History

8-2025
Director, Marketing at CDW Canada
1-2023 - 8-2025
Head of Marketing at CDW Canada
9-2022 - 1-2023
Senior Manager, Marketing at CDW Canada
8-2010 - 9-2011
Marketing Coordinator at Commonwealth Oil Corporation
1-2007 - 1-2008
Marketer/Promoter at AM800 CKLW

Education

2008 - 2010
Masters from Wayne State University
2004 - 2008
Bachelor of Arts in Communications with Honours from University of Windsor

More Information

Social Presence :

Prographics :

Exp : 5 Location : Canada Job Level : Mid-senior Designation : Director, Marketing at CDW Canada
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Insights For Selling To Jacqueline

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jacqueline is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Jacqueline

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Jacqueline move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Jacqueline take some risk or not?

  • They can take some low-probability risks if needed.

You And Jacqueline

Personality Compatibility


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