Jake Marfoglia

Enthusiast
DISC Type : i

CMO at 360 Business Solutions

Buffalo, New York, United States

Overview

Jake is a revenue-focused senior marketer and CMO with over 14 years of experience in B2B SaaS and D2C marketing. He specializes in full-stack digital strategy, demand generation, and go-to-market execution, having generated over $100M in revenue for his clients and brands. He holds a Bachelors degree from Buffalo State University.

Outside of his professional life, Jake enjoys reading books on history and entrepreneurship, producing electronic music, hiking, and spending time with his family. He identifies as a serial entrepreneur, having launched his first business at the age of 21 and successfully exited a brand at 27.

He is a firm believer in the EOS framework, frequently highlighting its "Level 10 Meeting" and "Rocks" approaches to drive team accountability and achieve high-impact results.

Personality Overview

Optimistic

Story Driven

Consensus Focused

They agree with others often, so exercise caution when relying on their word.  They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

EOS Framework
As a self-described "EOS fanatic, " he actively champions its principles, like 'Level 10 Meetings' and 'Rocks, ' to enhance business operations, accountability, and strategic focus.
Go-to-Market Strategy
He advises startups like Andiron AI on market entry and helps fast-moving founders solve issues with unclear positioning and scaling gaps to successfully launch new products.
Multichannel Marketing
His expertise lies in creating omnichannel campaigns for D2C and SaaS brands, using data-driven email, paid traffic, and bespoke data pipelines to optimize revenue systems.

Media Appearances

Jake has no verified media appearances

Work History

11-2024
CMO at 360 Business Solutions
6-2020
Co-Founder at Growth Sector
6-2023
Co-Founder at MagicSet
6-2023 - 12-2024
Advisory Board at Driven Telematics
5-2023 - 12-2024
Advisory Board at Andiron AI

Education

Bachelor's degree from Buffalo State University
2003 - 2007
Education details unavailable from Clarence High School

More Information

Social Presence :

Prographics :

Exp : 5 Location : Buffalo, New York, United States Job Level : Leadership Designation : CMO at 360 Business Solutions
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Insights For Selling To Jake

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jake is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Jake

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Jake move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Jake take some risk or not?

  • They can take some low-probability risks if needed.

You And Jake

Personality Compatibility


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