James Gow

Go-getter
DISC Type : d

Chief Commercial Officer (CCO) at Aztec Group

London, England, United Kingdom

Overview

James Gow is the Chief Commercial Officer at Aztec Group, where he leverages over 20 years of professional services experience to lead the firms global commercial strategy. He specializes in client experience and market growth across private equity, real assets, and private credit. He holds a BA from the University of Kent.

Outside of work, James is a father of two who enjoys reading, sports, and watching classic sci-fi films. He previously contributed his expertise as an Advisory Board Member for Venture Studio from Crisis, a social impact fund dedicated to creating ventures that aim to end homelessness.

He has a passion for social impact, previously advising a venture studio that invests in and builds ventures to end homelessness.

Personality Overview

Vision Oriented

Fast-Paced

Direct & Candid

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Topics They Care About

Client Experience
His career has focused on developing market-leading client experiences and he chairs the Clients and Markets Committee at Aztec Group.
ESG & Sustainability
He has spoken on ESG reporting, regulatory drivers, and increasing investor expectations for sustainability transparency in private markets.
Private Capital Markets
Leads Aztec's offering across the global private capital market, including Private Equity, Real Assets, and Private Credit.

Media Appearances

James Gow, Chief Commercial Officer - Aztec Group. Featured in Aztec Group (official website)

See Now

Work History

7-2025
Chief Commercial Officer (CCO) at Aztec Group
4-2023 - 7-2025
Group Managing Director, Markets at Aztec Group
3-2021 - 7-2024
Advisory Board Member at Venture Studio from Crisis
9-2020 - 4-2023
Chief Client Officer at Aztec Group
3-2020 - 8-2020
Head Of Consulting at JLL

Education

1998 - 2001
BA from University of Kent
2013 - 2013
Executive education - Leadership development from INSEAD

More Information

Social Presence :

Prographics :

Exp : N/A Location : London, England, United Kingdom Job Level : N/A Designation : Chief Commercial Officer (CCO) at Aztec Group
URL has been copied!

Insights For Selling To James

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Highlight the competitive differentiation of your product
  • Be crisp while making the pitch

DONT's

  • Avoid long winding pitches, stay objective
  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with James is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from James

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will James move?

  • They are neither the fastest decision makers nor the slowest.
  • Can James take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And James

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.