James Hull

Critic
DISC Type : C

Sr Industry Strategy Director - Retail at Blue Yonder

Sutton, Massachusetts, United States

Overview

James Hull is a retail technology strategist and supply chain leader at Blue Yonder, specializing in driving sustainable change through Lean and Six Sigma methodologies. A graduate of Rensselaer Polytechnic Institute and Boston College, he is recognized by peers as an exceptional facilitator and a strong leader in program rollouts and innovative improvement.

Demonstrating a strong commitment to community, James founded a consulting firm focused on pro-bono process improvement projects for non-profits, small businesses, and public sector entities. He has also extended his expertise by serving as a board member for the non-profit organization Day One RI, showcasing a dedication to civic engagement.

Unique fact: He channeled his extensive professional expertise into a philanthropic venture, founding a consulting firm to provide at-cost and pro-bono services.

Personality Overview

ROI Driven

Information Seeker

Critic

They prefer to analyze logically and value objective facts over emotions.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

AI in Supply Chain
Actively posts about driving AI innovation forward within the supply chain sector, highlighting it as a key focus in his current role at Blue Yonder.
Retail Technology
His role as Sr. Industry Strategy Director for Retail and frequent attendance at the NFR Big Show underscore his deep involvement in retail technology trends.
Process Improvement
Holds deep expertise in Lean and Six Sigma methodologies, with professional recommendations highlighting his exceptional skills as a facilitator for operational change.

Media Appearances

James has no verified media appearances

Work History

8-2025
Sr Industry Strategy Director - Retail at Blue Yonder
2-2024 - 8-2025
Sr Principal Solutions Advisor at Blue Yonder
Founder / Owner at Hull Leadership Consulting, LLC
2-2022 - 12-2023
General Manager - Industry Verticals at Icertis
6-2010 - 12-2023
Board Of Directors at Day One RI

Education

1986 - 1990
BS EE from Renssalaer Polytechnic Institute
1996 - 2002
MBA from Boston College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Sutton, Massachusetts, United States Job Level : Senior Designation : Sr Industry Strategy Director - Retail at Blue Yonder
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Insights For Selling To James

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect
  • Be formal and objective, they will appreciate it more

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with James is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from James

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will James move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can James take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And James

Personality Compatibility


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