Jan Brzezek

Questioner
DISC Type : c

President at Bitcoin Association Switzerland

Zürich Metropolitan Area, Switzerland

Overview

Jan Brzezek is a fintech entrepreneur who founded Crypto Finance AG, a leading digital asset firm acquired by Deutsche Börse Group. With a background at UBS and a degree from Zurich University of Applied Sciences, he now serves as President of the Bitcoin Association Switzerland and founded the startup MooringMate. com.

Outside of his fintech career, Jan is an avid sailor. His passion for the sea led him to take a 403-day sailing circumnavigation with his family, an experience that inspired his latest venture, MooringMate, which is dedicated to protecting seabeds and supporting sustainable local economies in coastal communities.

He once embarked on a 403-day sailing circumnavigation with his family, covering over 18, 000 nautical miles and visiting 28 countries.

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Regulated Digital Assets
He founded Crypto Finance, a FINMA-regulated institution, and now leads the Bitcoin Association Switzerland, focusing on policy, education, and responsible innovation in the crypto space.
Fintech Entrepreneurship
Successfully founded, scaled, and exited Crypto Finance AG to Deutsche Börse, and has since launched a new venture, MooringMate. com, at the intersection of technology and sustainability.
Sailing & Circumnavigation
Completed a 403-day sailing journey with his family across the globe. This life-changing experience directly inspired the creation of his latest company.

Media Appearances

Ex-Crypto Finance CEO New President of Bitcoin Association Switzerland. Featured in Finews

See Now

Work History

12-2025
President at Bitcoin Association Switzerland
9-2025
Founder & CEO at MooringMate
7-2024 - 8-2025
Travel at Career Break
11-2023 - 7-2024
Senior Advisor at Crypto Finance Group
5-2017 - 11-2023
Founder & CEO at Crypto Finance Group

Education

2007 - 2011
Bachelor of Arts (BA) from Zurich University of Applied Sciences Winterthur

More Information

Social Presence :

Prographics :

Exp : 19 Location : Zürich Metropolitan Area, Switzerland Job Level : Leadership Designation : President at Bitcoin Association Switzerland
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Insights For Selling To Jan

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jan is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Jan

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jan move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Jan take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Jan

Personality Compatibility


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