Janelle Jenkins in

Janelle Jenkins

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VP of Marketing at Afficiency
📍 Atlanta Metropolitan Area, United States

Janelle Jenkins is the VP of Marketing at Afficiency, where she leverages extensive B2B and B2C experience in brand strategy and account-based marketing. She has a stated passion for addressing the life insurance protection gap and holds a Bachelor of Commerce degree from Western Sydney University.

Outside of her executive role, Janelle is a family-oriented individual who resides in the northern suburbs of Atlanta, Georgia, with her husband and two teenage children. She is described as an energetic self-starter with excellent communication skills.

She recently led the successful brand and product launch of NewBridge Final Expense, a fully digital life insurance solution.

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Experience
19 Years
Current Role
VP of Marketing
Job Level
Senior
Location
Atlanta Metropolitan Area, United States
Personality Overview

How Janelle shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Janelle cares about

Account-Based Marketing
Described as an "Account-Based Marketing evangelist" with a keen focus on the commercial results of marketing decisions.
Brand Strategy
Has a proven track record of developing and executing strategic marketing and brand plans for global companies like Bausch + Lomb and LexisNexis.
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Career

Work history

8-2022
VP of Marketing
Afficiency
2-2021 - 8-2022
Snr Marketing Manager - US Life and Acquisition & Retention Solutions
LexisNexis Risk Solutions
7-2015 - 2-2021
Marketing Manager - Risk
LexisNexis Risk Solutions
Senior Brand Manager
Bausch + Lomb
7-2001 - 1-2007
Senior Brand Manager
Fosters Australia / Southcorp Wines
In the press

Media appearances

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Education
1989 - 1992
Bachelor of Commerce (B.Com.)
Western Sydney University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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