Janet DeLeon

Go-getter
DISC Type : d

Co-Founder & CEO at Etienna Bio

Overland Park, Kansas, United States

Overview

Janet DeLeon is the Co-Founder and CEO of Etienna Bio, a regenerative biotechnology company. With extensive experience in pharmaceutical product development and FDA regulations, she now leads the translation of a novel stem cell platform for aesthetic and reconstructive medicine. Colleagues describe her as knowledgeable, proactive, and a good communicator.

She earned a BS from Quincy University and holds a Regulatory Affairs Certification.

Janet is pioneering a dual-output stem cell platform that generates both adipose tissue and collagen from a single patient sample, creating natural alternatives to synthetic fillers.

Personality Overview

Challenger

Vision Oriented

Self-Confident

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Regenerative Aesthetics
Her company, Etienna Bio, is developing autologous cell-based technologies as natural alternatives to synthetic fillers and implants for aesthetic and reconstructive medicine.
Biotech Commercialization
She leads the translation of licensed university technology into a commercially viable platform, focusing on bringing clinically-grounded, scalable technologies to market.
FDA Regulatory Strategy
She has a deep background in new and generic drug development, FDA submissions (ANDA/NDA/IND), and life-cycle management from her previous consulting and industry roles.

Media Appearances

Janet has no verified media appearances

Work History

9-2025
Co-Founder & CEO at Etienna Bio
10-2013
Chief Executive Officer at DeLeon Pharmaceutical Consulting, LLC.
9-2008 - 10-2013
Director of Product Development at Cypress Pharmaceutical
10-2006 - 6-2018
President at Pharmaceutical Technical Exchange Association
10-2006 - 9-2008
Associate Director of Product Development at Cypress Pharmaceutical

Education

1982 - 1986
BS from Quincy University
Education details unavailable from Quincy High School

More Information

Social Presence :

Prographics :

Exp : 39 Location : Overland Park, Kansas, United States Job Level : Leadership Designation : Co-Founder & CEO at Etienna Bio
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Insights For Selling To Janet

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Get to the point quickly instead of spending too much time on pleasantries
  • Be crisp while making the pitch

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Janet is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Janet

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Janet move?

  • Their decision making speed is somewhere in the middle.
  • Can Janet take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Janet

Personality Compatibility


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