Jason Abrams

Captain
DISC Type : DS

Vice President, Agentforce for Financial Services at Salesforce

San Francisco Bay Area, United States

Overview

Jason Abrams is a sales leader with over 15 years of experience in go-to-market strategy, currently serving as VP & GM, Enterprise at Color. Praised as a top-notch coach and manager, he has a history of building high-performing sales teams at Lyra Health and LinkedIn.

Outside of his professional life, Jason is a board member at the Berkeley Humane Society, reflecting a strong commitment to animal welfare. He played NCAA football while at Georgetown University, where he also volunteered in the pediatric ward of the university hospital.

Unique fact: Jason was a three-sport athlete in high school, lettering in football, wrestling, and baseball before playing football at the collegiate level.

Personality Overview

Output-Driven

Long-Term Thinker

Planner & Achiever

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Cancer Prevention
His recent professional focus and public posts are centered on early cancer detection and making preventative screenings more accessible to employees through their health benefits.
Healthcare Accessibility
Both his current role at Color and previous leadership positions at Lyra Health have been focused on scaling access and reducing barriers to high-quality healthcare for employers.
Sales Leadership
Has a long track record of building, scaling, and mentoring successful enterprise sales teams that consistently overachieved their quotas at major companies like Lyra and LinkedIn.

Media Appearances

Jason has no verified media appearances

Work History

5-2025
Vice President, Agentforce for Financial Services at Salesforce
4-2024 - 5-2025
Head of Revenue and Strategy at Plenful
5-2023 - 4-2024
Vice President - Enterprise Sales at Spring Health
10-2021 - 1-2023
Senior Director - Major Accounts at Lyra Health
8-2020 - 10-2021
Director - Enterprise Sales at Lyra Health

Education

2002 - 2006
Bachelors from Georgetown University
1998 - 2002
Education details unavailable from St. Joseph Regional High School

More Information

Social Presence :

Prographics :

Exp : 10 Location : San Francisco Bay Area, United States Job Level : Senior Designation : Vice President, Agentforce for Financial Services at Salesforce
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Insights For Selling To Jason

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jason is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Jason

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Jason move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Jason take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Jason

Personality Compatibility


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