Jeff Freedman

Trailblazer
DISC Type : DI

Chief Operating Officer at Grandstand

United States

Overview

Jeff is the COO at Grandstand, a platform focused on helping athletes build their brand and community. He is a commercial and growth operations executive with experience at Skillz, Ticketmaster, and CLEAR. He earned his MBA from Columbia Business School. Colleagues describe him as innovative, strategic, dependable, and a powerful thinker.

Outside of his core role, Jeff is passionate about mentoring startup founders on their go-to-market strategies at accelerators like Techstars and The Cedars-Sinai Accelerator. His interests lie at the intersection of sports, media, and entertainment, following companies like Sony Pictures and The Walt Disney Company.

Jeff was recently named one of Inc. Magazines Best in Business for 2024 in the Business Leaders category.

Personality Overview

Assertive

Charismatic

Achievement-Oriented

They do not mind taking risks and can make hard decisions, if necessary.  They are charming and have the ability to align others behind their decisions. They will fight for you if they come to believe in you.

Topics They Care About

Athlete Empowerment
His work at Grandstand and recent focus involves helping athletes build their personal brands, tell their stories, and monetize their fandom, particularly addressing pay disparities.
Startup Mentorship
Actively mentors founders at Techstars and The Cedars-Sinai Accelerator, demonstrating a commitment to helping early-stage companies with commercial and go-to-market strategy.
Commercial Growth Strategy
A core theme of his career, having built commercial and growth operations teams at public, pre-IPO, and startup companies like Skillz.

Media Appearances

Jeff has no verified media appearances

Work History

Chief Operating Officer at Grandstand
Fractional CxO and Advisory Board Member at JSF Advisory
7-2022
Startup Mentor / Lead Mentor at Techstars
5-2022
Startup Mentor at The Cedars-Sinai Accelerator
11-2020 - 12-2021
VP Commercial, Global Head of Business Development & Growth Strategy at Skillz Inc.

Education

Master of Business Administration (MBA) from Columbia Business School
BA from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 4 Location : United States Job Level : Leadership Designation : Chief Operating Officer at Grandstand
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Insights For Selling To Jeff

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jeff is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Jeff

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Jeff move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Jeff take some risk or not?

  • They can take risks if necessary.

You And Jeff

Personality Compatibility


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