Jelle-Frank Van der Zwet

Questioner
DISC Type : c

Director Business Development at Leaseweb

Amsterdam, North Holland, Netherlands

Overview

Jelle-Frank van der Zwet is a strategy and business development leader at Leaseweb, specializing in cloud, data, and AI. He has a proven track record of driving revenue growth and building go-to-market ecosystems for companies like Digital Realty and Incentro. He holds a degree in Business Administration from Radboud University and is a certified Cloud Digital Leader.

He is an active voice in the tech community, frequently sharing insights on market trends, the impact of AI on infrastructure, and the importance of sustainability in data center operations. His commentary reflects a deep interest in the evolution of cloud services and digital sovereignty.

At a previous role with Incentro, he successfully restructured two underperforming business units, achieving break-even status within just six months.

Personality Overview

Price-Sensitive

Systematic

Cautious & Analytical

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

AI & Data Centers
Writes about the critical need for data centers to enhance power capacity, density, and connectivity to meet the surging demand from AI workloads.
Go-to-Market Strategy
Specializes in turning complex cloud and data challenges into scalable growth strategies by defining GTM plans, launching new markets, and building partner ecosystems.
Cloud Market Dynamics
Actively comments on the turbulence in the cloud infrastructure market, including shifting valuations and investment timelines for data center transactions.

Media Appearances

Leaseweb Pushes Europe's Sovereign Cloud Beyond Talk. Featured in Hosting Journalist

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Leaseweb to Showcase Global Cloud and Infrastructure Solutions at SaaSStock USA. Featured in Telecom Ramblings

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Leaseweb Launches Highly Cost‑Effective and Robust Object Storage Solution Driving Innovation in Cloud Infrastructure. Featured in Data Center Journal (DRJ)

See Now

Work History

3-2026
Director Business Development at Leaseweb
8-2024 - 2-2026
Business Development Consultant at Freelance
2-2023 - 7-2024
Director Business Development at Paal15
11-2021 - 1-2023
Managing Director at Incentro
1-2018 - 10-2021
Director Strategy & Business Development at Digital Realty

Education

1992 - 2000
Business Administration and Management from Radboud University
2008 - 2008
Post Bachelor from De Haagse Hogeschool / The Hague University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 25 Location : Amsterdam, North Holland, Netherlands Job Level : Mid-senior Designation : Director Business Development at Leaseweb
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Insights For Selling To Jelle-Frank

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jelle-Frank is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Jelle-Frank

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jelle-Frank move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Jelle-Frank take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Jelle-Frank

Personality Compatibility


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