Jenifer Atherton in

Jenifer Atherton

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Customer Journey Manager at Dogs Trust
📍 United Kingdom

Jenifer Atherton is a customer journey and engagement specialist with extensive experience in the charity sector. She focuses on supporter experience, fundraising, and data-driven strategy. A University of Surrey graduate, she has a proven track record of managing cross-functional relationships to deliver meaningful engagement.

Her career has been dedicated to working with non-profit organizations, holding roles at Dogs Trust, Mind, The National Autistic Society, and Battersea Dogs & Cats Home, consistently focusing on improving supporter loyalty and retention.

She was a featured speaker at a Chartered Institute of Fundraising conference, sharing her expertise on driving supporter engagement and loyalty.

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Experience
10 Years
Current Role
Customer Journey Manager
Job Level
Middle
Location
United Kingdom
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Jenifer cares about

Supporter Engagement
A core skill throughout her career at Mind and other charities, focusing on improving supporter satisfaction, loyalty, and retention through data-driven initiatives and strategic communications.
Customer Journey Mapping
Her current role as Customer Journey Manager at Dogs Trust and specialist headline indicates a primary focus on designing and managing supporter experiences from start to finish.
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Career

Work history

12-2025
Customer Journey Manager
Dogs Trust
2-2020 - 12-2025
Senior Supporter Engagement Officer
Mind
7-2018 - 2-2020
Direct Marketing Executive
The National Autistic Society
4-2017 - 7-2018
Direct Marketing Executive
Battersea Dogs & Cats Home
4-2016 - 10-2017
Fundraising Officer and Marketing Assistant
British Youth Music Theatre
In the press

Media appearances

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Education
9-2011 - 7-2015
Bachelor's degree
University of Surrey
9-2009 - 7-2011
A Levels
Colchester Sixth Form College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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