Jenifer Atherton is a customer journey and engagement specialist with extensive experience in the charity sector. She focuses on supporter experience, fundraising, and data-driven strategy. A University of Surrey graduate, she has a proven track record of managing cross-functional relationships to deliver meaningful engagement.
Her career has been dedicated to working with non-profit organizations, holding roles at Dogs Trust, Mind, The National Autistic Society, and Battersea Dogs & Cats Home, consistently focusing on improving supporter loyalty and retention.
She was a featured speaker at a Chartered Institute of Fundraising conference, sharing her expertise on driving supporter engagement and loyalty.
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