Jenni Kettunen in

Jenni Kettunen

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Head of Marketing - Enterprise and Emerging Partnerships at Skyscanner
📍 Edinburgh, Scotland, United Kingdom

Jenni is a creative and analytical marketing leader with 15 years of experience building strategic partnerships for travel brands like Skyscanner and VisitScotland. Colleagues describe her as diligent, reliable, and creative, with deep expertise in global campaign strategy. She studied Digital Analytics Strategy at Edinburgh Napier University.

Outside of her professional role, Jenni is a certified 200-hour Vinyasa Yoga teacher, indicating a strong personal interest in yoga and wellness. She also appears to be a passionate supporter of Scottish football, celebrating team victories on social media.

Unique fact: Jenni recently served as a judge for the AI category at the 2025 Data & Marketing Association (DMA) UK Awards.

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Experience
9 Years
Current Role
Head of Marketing - Enterprise and Emerging Partnerships
Job Level
Mid-senior
Location
Edinburgh, Scotland, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jenni cares about

AI in Marketing
Actively engaged in the AI space, recently serving as a judge for the AI category at the DMA UK Awards and attending AI-focused conferences in Paris.
Travel Industry Trends
Keeps a close eye on the future of travel, demonstrated by her promotion of Skyscanner's 2026 Travel Trends report.
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Career

Work history

3-2024
Head of Marketing - Enterprise and Emerging Partnerships
Skyscanner
6-2023 - 3-2024
Enterprise & Emerging Partnerships Lead
Skyscanner
10-2020 - 9-2023
Senior Marketing Manager
Skyscanner
1-2017 - 1-2019
International Marketing Manager - North America, Australasia and Emerging Markets
VisitScotland
4-2015 - 1-2017
International Brand Manager - North America, Australasia and Emerging Markets
VisitScotland
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2020 - 2020
Digital Analytics Strategy for Marketing
Edinburgh Napier University
2015 - 2016
Level 5 Qualification
The Institute of Leadership and Management
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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