Jennifer Hankin

Enigma
DISC Type : cdi

Chief Marketing Officer at RecordPoint

Melbourne, Victoria, Australia

Overview

Jennifer has no verified overview

Personality Overview

Friendly Yet Blunt

Hard To Convince

Fast Follower

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Jennifer has no verified topics they care about

Media Appearances

Jennifer has no verified media appearances

Work History

1-2025
Chief Marketing Officer at RecordPoint
12-2022 - 1-2025
VP of Marketing at RecordPoint
11-2021 - 12-2022
Head of Marketing at RecordPoint
10-2020 - 8-2021
Marketing Director at Vervoe
4-2017 - 9-2020
Marketing Director at Vivi

Education

Master of Business Administration (M.B.A.) from Babson F.W. Olin Graduate School of Business
Bachelor’s Degree from University at Buffalo

More Information

Social Presence :

Prographics :

Exp : 17 Location : Melbourne, Victoria, Australia Job Level : Leadership Designation : Chief Marketing Officer at RecordPoint
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Jennifer

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Jennifer take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Jennifer

Personality Compatibility


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