Jennifer Moore

Trailblazer
DISC Type : DI

Founder & Chief Product Officer at Strategies that Spark Consulting Services

Salt Lake City Metropolitan Area, United States

Overview

Jennifer Moore is a product executive who transforms product functions into strategic growth engines for B2B SaaS and fintech companies. With experience at firms like Pluralsight and Workfront, she now runs a consulting practice as a fractional CPO. She holds a CPO certification from Northwesterns Kellogg School of Management and is the Board President for Product Hive.

Based in Salt Lake City with her husband, two sons, and two dogs, Jennifer is deeply invested in community building and mentorship, particularly for women in tech. She has a background in English and technical writing, which influences her communication. Colleagues describe her as a leader full of empathy and kindness.

Unique fact: Jennifer once had a panic attack the night before a final interview for a CPO role, causing her to miss out on what she describes as a $200M opportunity.

Personality Overview

Persuasive

Friendly But Fast

Achievement-Oriented

They will bat for you if they come to believe in you.  A combination of speed and relationship gets the best response from them. They prefer to ensure that they are in control of the situation.

Topics They Care About

B2B SaaS Scaling
Her consulting practice and career history focus on helping B2B SaaS and fintech companies scale from $10M to $200M by optimizing their product strategy.
Product Leadership
As a fractional and former VP of Product, she specializes in team transformation, organizational design, and executive coaching to align product with strategic goals.
Community Building
As President of the Board for Product Hive, a 10, 000-member nonprofit, and a mentor for women in tech, she is passionate about fostering professional communities.

Media Appearances

Tech Queen: Jennifer Moore – Founder & Chief Product Officer at Strategies that Spark Consulting Services. Featured in Spotify

See Now

Work History

12-2022
Founder & Chief Product Officer at Strategies that Spark Consulting Services
President of the Board of Directors at Product Hive
Vice President, Product at Pluralsight
Director | Sr. Director, Product at Workfront
Vice President, Sr. Product Manager at Zions Bancorporation

Education

Kellogg Chief Product Officer Program from Northwestern University - Kellogg School of Management
Master of Business Administration (MBA) from University of Phoenix

More Information

Social Presence :

Prographics :

Exp : 3 Location : Salt Lake City Metropolitan Area, United States Job Level : Leadership Designation : Founder & Chief Product Officer at Strategies that Spark Consulting Services
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Showcase existing customers and use case-studies to grab their attention
  • Address your competition clearly and confidently

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Don't make any commitments that you might not be able to fulfill
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Jennifer

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Jennifer take some risk or not?

  • If necessary, they will be ready to take risks.

You And Jennifer

Personality Compatibility


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