Jens Gjødvad Baisner

Critic
DISC Type : C

CEO at Sunset Boulevard

Odder, Central Denmark Region, Denmark

Overview

Jens Gjødvad Baisner is the CEO of Sunset Boulevard, the largest Danish-owned fast-food chain. With an MBA from Aarhus University, he has progressed through key roles including COO and CBDO within the company. He now leads the brands next phase, focusing on strategic execution and strengthening internal teams.

He is passionate about fostering talent and believes that the motivation and development of employees are fundamental to success. Jens prioritizes creating a team environment where people are challenged and supported, constantly striving to raise standards. He actively follows trends within the broader quick-service restaurant industry.

Unique fact: Jens took the helm as CEO after a period of significant transformation and record growth for the company.

Personality Overview

Precise

ROI Driven

Information Seeker

They choose to analyze logically and value facts to emotions.  They like to do things independently and don’t look for support from others. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Leadership Development
He focuses on discovering and training internal talent, believing it's a core responsibility to build strong leaders from within the organization.
Business Growth
His social media posts celebrate achieving record-breaking years and driving strategic expansion through new and renovated restaurant locations.
Strategic Execution
His promotion to CEO marked a new phase for the company, focused on implementing strategy and consolidating its market position after a period of rapid transformation.

Media Appearances

Jens has no verified media appearances

Work History

11-2025
CEO at Sunset Boulevard
5-2023 - 11-2025
Business Unit & Operations Director (COO) at Sunset Boulevard
5-2023 - 11-2025
CEO Sunset Boulevard, Norge at Sunset Boulevard
5-2023 - 11-2025
Boardmember Sunset Boulevard, Norge at Sunset Boulevard
10-2021 - 7-2023
Chief Business Development Officer (CBDO) at Sunset Boulevard

Education

8-2024 - 6-2027
Master of Business Administration - MBA from Aarhus BSS - Aarhus University
5-2022 - 8-2023
Board Programme from ConsilioNexus Academy

More Information

Social Presence :

Prographics :

Exp : 27 Location : Odder, Central Denmark Region, Denmark Job Level : Leadership Designation : CEO at Sunset Boulevard
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Insights For Selling To Jens Gjødvad

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jens Gjødvad is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Jens Gjødvad

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Jens Gjødvad move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Jens Gjødvad take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Jens Gjødvad

Personality Compatibility


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