Jeroen Ederveen
Inquirer · DISC type dcJeroen Ederveen is a B2B marketing leader with over 20 years of experience, currently serving as the Head of Global Demand Generation at Cover Genius. He specializes in building high-performing teams and developing strategic marketing initiatives for SaaS companies. Colleagues describe him as passionate, smart, and a creative expert in modern marketing techniques.
Outside of his primary role, Jeroen is reflective about his career journey and values long-standing professional relationships, recently celebrating a 20-year anniversary with a colleague. He has a keen interest in the latest industry trends and developments, particularly within the technology and software sectors, including companies like Microsoft and Oracle.
Unique fact: Jeroen has authored and presented on specialized topics like B2B lead nurturing, lead scoring models, and creating effective LinkedIn company case studies.
Read the full overview →How Jeroen shows up
They care equally about the product and its potential impact. They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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